152016-03

New Changes for Trademark Application in China

∷ 2016-03-15 21:32 ∷ Read:

New Changes for Trademark Application in China
 
The Chinese Trademark Office notify that a small private business is no longer restrict to its business for trademark application, which means that from March 14th, 2016,  any small private business in China is able to apply any goods or services according to Nice Classification. This change offer millions of the Chinese small private business to have the opportunity to register their trademarks for any goods or services without restriction, which will allow them to claim any trademarks which is not registered by any one.
 
In general circumstance, the change is not affecting the foreign applicants,, however as this huge amount of Chinese small private business is able to apply for any goods or services without restriction, in our view, the battle for ownership of Chinese trademark will become serious, more and more foreign brands will be applied by the Chinese small private business, and when those foreign brands realize that their brands are already registered in China, in order to gain them back, they will have to take more time and money to try to buy them back or cancel the other’s trademark. It is important to register your own brand in China in advanced, in order to claim the exclusive rights. (Author: Benjamin S. Zhang   LUO & JIA ASSOCIATES)